Starting up
Starting a business in Spain in 2026
Legal form, paperwork and public support available.
Keynote
60–90 min
For events, conferences and conventions, with Q&A.
Speaker · Entrepreneur · Consultant
Martín Díaz CuadradoKeynotes and projects on entrepreneurship, employment and business growth
An entrepreneur's and a senior executive's experience, at the service of public bodies, schools, companies and SMEs.
21age at first company+200projects led+100businesses created7companies founded or managed
Photo pending+200projects led
7companies founded or managed
+100businesses created or invested in
+€1Mof investor and media interest in Bella Idea
Where I have worked
Value proposition
Business experience applied to economic and professional development.
Martín Díaz Cuadrado brings together two perspectives rarely found in one profile: the entrepreneur who has created, grown and closed companies, and the executive who has sat on the management committees of national and international companies, some of them listed.
On that basis he designs keynotes and programmes with specific objectives: guiding training choices, fostering entrepreneurship, professionalising existing businesses and generating economic activity and jobs locally.
Areas of expertise
- Training and career guidance: vocational education and university as the starting point of a career.
- Entrepreneurship: from salaried employment to a business of one's own, with method and risk management.
- Professionalising freelancers and SMEs: processes, indicators, customer acquisition and artificial intelligence.
- Local economic development: programmes that result in new businesses and jobs.
Topics
Keynote and workshop topics
Six topics with the same foundation: first-hand experience creating businesses and jobs. Each one is tailored to the audience and the format.
- 01See the topic
The state of entrepreneurship in Spain
What the data say, what they leave out and what those starting a business today need.
- 02See the topic
Vocational training: the fast track to employment and a business of one's own
Why vocational training (Formación Profesional, FP) remains undervalued and how to turn it into a career.
- 03See the topic
From unemployment to a business of one's own
Taking the benefit as a lump sum, combining it with the activity and validating before investing.
- 04See the topic
Professionalising the small business
Margin, pricing, processes and indicators for self-employed people (autónomos) and SMEs that live by their trade.
- 05See the topic
Digitalisation and artificial intelligence in SMEs
What delivers a return, in what order, and what is not worth buying.
- 06See the topic
Local employment and economic development
Municipal programmes that end in open businesses and jobs.
A business is not an idea or a tax registration: it is someone paying for work done well, and an owner who knows what is left at the end of the month.
Audiences
Who it is for
Each type of organisation has a dedicated page with content, formats, FAQs and a request form.
- →
Public bodies
Keynotes for residents, employment days and local entrepreneurship programmes.
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Schools and universities
Talks for vocational, secondary and university students, and sessions for teaching staff.
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Companies and organisations
Corporate keynotes, business associations and training for management committees.
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Freelancers and SMEs
Practical sessions on professionalisation, digitalisation and applied AI.
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Entrepreneurs
Mentoring to move from salaried employment to a business of one's own.
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Media
Interviews, panel discussions, news analysis and opinion pieces.
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Institutions and working groups
Advisory work and working groups for national and international bodies.
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Andorra
Keynotes, workshops and advisory work in Catalan, Spanish or English.
Formats
Engagement formats
Quote according to format, length and city. In Spanish, Catalan or English.
Motivational talk
45–60 min + Q&A
For schools, municipal events and employment days.
Hands-on workshop
2–4 hours
Applied work on each participant's idea or business.
Programme
Depending on scope
Several sessions with training, mentoring and a results report.
Background
From entrepreneurship to senior management
A career that includes building, growing and closing a company, and years of responsibility in large organisations.
From age 21
Entrepreneurship
First company at 21, with an intermediate vocational diploma. Founded Bella Idea, which drew media and investor interest worth over €1M.
Bella Idea, four years
Orderly closure
Full management of the company's closure: suppliers, team, customers and financial obligations.
2014 – present
Senior management
Senior roles and management committees at HomeServe, AFS Group, Jobin, Dominion and PcComponentes.
Today
Building and investing
Over 100 businesses created or invested in using technology and AI. Keynotes and leadership of entrepreneurship and employment programmes.
How to book
Four steps, with a proposal within 48 working hours.
01
Request
Form stating type of organisation, audience, expected date, city and objectives.
02
Proposal
Format, content, length and quote within 48 working hours.
03
Preparation
Briefing with the organisation to tailor content, examples and messages to the audience.
04
Delivery and follow-up
Keynote, workshop or programme, with materials for the organisation and, for programmes, a results report.
Publications
Analysis on entrepreneurship, vocational training, employment, SMEs and artificial intelligence; the most recent articles are in Spanish.
Frequently asked questions
What types of engagement does Martín Díaz Cuadrado offer?
Keynotes, motivational talks, hands-on workshops, panels, training for management committees and multi-session entrepreneurship and employment programmes. Each format is tailored to the audience and the organisation's objective.
Which organisations does he work with?
Local governments and public bodies, vocational schools, high schools and universities, companies and business associations, as well as freelancers, SME managers and entrepreneurs.
How is a proposal requested?
Through the form on this website. The proposal, covering format, length and quote, is sent within 48 working hours. There is no contact phone number and no published rates: the quote depends on format, length and city.
Where and in which languages?
Throughout Spain and in Andorra, based in Barcelona; remote collaboration with international bodies too. Engagements can be delivered in Spanish, Catalan or English.
What experience supports his work?
More than 200 projects led, 7 companies founded or managed, more than 100 businesses created or invested in, and experience on the management committees of national and international companies, some of them listed. Client names and individual business figures are not published.
Request a proposal
Type of organisation, audience, expected date and objective. A proposal follows within 48 working hours.